In recent years, the IT industry, especially in New Zealand, has witnessed a decline in talent retention, with many attributing it to the influx of a younger workforce and the rapidly-evolving nature of the tech world. Even government statistics from New Zealand indicate that a significant portion of its workforce has been in their roles for less than 18 months. This shift in job loyalty is particularly evident among high-performing individuals or those in the early stages of their careers, often leading them to switch roles every year, if not sooner.

Given the oft-discussed ‘talent shortage‘, the need for effective talent retention strategies is paramount. But how can employers ensure they’re keeping their best people on board for the long haul?

Engagement and Retention the Right Way

Retention strategies are critical

Initiating an effective retention approach begins at the recruitment stage. Leveraging specialist recruitment agencies can streamline the recruitment process, enhancing the experience for both employers and candidates. Setting clear expectations and maintaining transparency about the company culture is essential. The initial impression a candidate gets from the hiring process should resonate with their actual experience once they join. A misalignment could erode trust instantly.

Strengthening your company brand and ensuring your employees vouch for it is vital. A robust brand doesn’t just attract talent; it helps keep them. Effective onboarding, a process renowned companies like Microsoft, Zappos, and even smaller players like MYOB excel at, also plays a significant role in talent retention.

Building and Maintaining a Strong Workplace Culture

Fundamental to your cultureWhile initial impressions matter, sustaining a supportive and positive environment is crucial for long-term retention. Open communication, as practised by tech giants like Facebook, fosters a sense of belonging and unity. Workplace culture isn’t just about the perks but more about an organization’s ethos and values. Big names such as Google, Facebook, and Hubspot have set examples of nurturing a culture where employees love to work.

However, a dynamic workplace culture goes beyond foosball tables or flexible working hours. It’s essential to understand what motivates your workforce. Tailoring rewards, both intrinsic and financial, based on individual drivers can lead to heightened morale and improved performance.

Reward, Recognition, and Career Progression

Rewarding success is an important part of the retention strategy
Recognizing and rewarding your team’s efforts can boost morale and drive. Top-performing employees are often ambitious. By providing them with avenues for career progression, employers can satiate their thirst for growth and personal development. When an employee sees a tangible path to growth within a supportive company, it’s more enticing than seeking opportunities elsewhere.

Encouragingly, companies like MYOB have exhibited how nurturing an environment of innovation and growth leads to increased engagement and workplace satisfaction.

Addressing Modern Concerns

In today’s polarized world, concerns such as Quiet Quitting, DEIB (Diversity, Equity, Inclusion, and Belonging), and political polarisation are also essential to address. Ensuring a safe, inclusive, and unbiased workplace can be a determining factor for many when choosing a long-term employer.

Retaining your team is a continuous activity

In Summary

In the fast-paced IT industry, employers who retain their top talent often employ multifaceted strategies, balancing engagement, robust company culture, and clear avenues for growth and recognition. For organizations aiming to hone their talent retention practices or professionals seeking such supportive environments, establishing a dialogue is the first step to success.

If you’re navigating these challenges, seeking the best talent, or striving for a conducive workplace, don’t hesitate to reach out.

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